{"id":140301,"date":"2025-08-27T11:07:16","date_gmt":"2025-08-27T11:07:16","guid":{"rendered":"https:\/\/staging-sites.hotelrunner.com\/experiences\/ontur-hotels-turkiye\/"},"modified":"2026-05-11T09:12:24","modified_gmt":"2026-05-11T06:12:24","slug":"ontur-hotels","status":"publish","type":"experience","link":"https:\/\/staging-sites.hotelrunner.com\/en\/partner-experiences\/ontur-hotels\/","title":{"rendered":"Ontur Hotels"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"140301\" class=\"elementor elementor-140301 elementor-123371\" data-elementor-post-type=\"experience\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-e98aef7 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"e98aef7\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e3a9d44\" data-id=\"e3a9d44\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69edc92 elementor-widget-video elementor-widget elementor-widget-html\" data-id=\"69edc92\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<iframe width=\"560\" height=\"315\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/3W0fG-k3yIw?si=2lftOLrbIwlrvtBV\" title=\"YouTube video player\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-32c6946 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"32c6946\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-9039bf7\" data-id=\"9039bf7\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-a4bb5ca elementor-widget elementor-widget-heading\" data-id=\"a4bb5ca\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Introduction<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a204265 elementor-widget elementor-widget-text-editor\" data-id=\"a204265\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\tOntur Hotels, a well-established hotel chain operating in T\u00fcrkiye, gained a strong competitive advantage in a rapidly changing market after partnering with HotelRunner Elite. By adapting quickly to shifting market dynamics, the group achieved significant growth in both revenue and sales performance. Here is a closer look at the strategies and solutions behind this success.\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3479952 elementor-widget elementor-widget-hr_experiences_overview\" data-id=\"3479952\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"hr_experiences_overview.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"hr-experiences-overview\" style=\"display: grid; grid-template-columns: repeat(2, 1fr); gap: 20px;align-items: center;\">\n                            <div class=\"hr-experiences-overview-item\">\n                    <span class=\"overview-title\">in reservation conversion rates<\/span>\n                    <div class=\"overview-result\">\n                        <span class=\"overview-result-percentage\"><small>Up to<\/small> 4x<\/span>\n                                                <span class=\"overview-result-title\">increase<\/span>\n                    <\/div>\n                <\/div>\n                            <div class=\"hr-experiences-overview-item\">\n                    <span class=\"overview-title\">In online sales volume<\/span>\n                    <div class=\"overview-result\">\n                        <span class=\"overview-result-percentage\">40%<\/span>\n                                                <span class=\"overview-result-title\">growth<\/span>\n                    <\/div>\n                <\/div>\n                            <div class=\"hr-experiences-overview-item\">\n                    <span class=\"overview-title\">In direct bookings<\/span>\n                    <div class=\"overview-result\">\n                        <span class=\"overview-result-percentage\"><small>Up to<\/small> 90%<\/span>\n                                                <span class=\"overview-result-title\">increase<\/span>\n                    <\/div>\n                <\/div>\n                            <div class=\"hr-experiences-overview-item\">\n                    <span class=\"overview-title\">In forward bookings<\/span>\n                    <div class=\"overview-result\">\n                        <span class=\"overview-result-percentage\">35%<\/span>\n                                                <span class=\"overview-result-title\">increase<\/span>\n                    <\/div>\n                <\/div>\n                    <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8dc5bae elementor-widget elementor-widget-hr_experiences_testimonial\" data-id=\"8dc5bae\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"hr_experiences_testimonial.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"experiences-testimonial theme-elite\">\n            <div class=\"testimonial-inner\">\n                <div class=\"testimonial-text\">\n                    <p>\"Before working with HotelRunner Elite, we faced challenges in pricing, strategy development, availability management, and monitoring competing properties in our area. With HotelRunner Elite, we gained speed and the ability to take a leading position in our region.\n<br><br>\nWe strongly recommend HotelRunner Elite to all hotels that want to closely follow the market and be effective in the B2C space.\"<\/p>\n                <\/div>\n                <div class=\"testimonial-author\">\n                    <div class=\"author-name\">Banu Arat Timu\u00e7in<\/div>\n                    <div class=\"author-location\">Deputy General Manager, Ontur Hotels<\/div>\n                <\/div>\n            <\/div>\n        <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-15efac1 elementor-widget elementor-widget-heading\" data-id=\"15efac1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Challenges and Key Initiatives<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-df89cc9 elementor-widget elementor-widget-hr_experiences_challenges\" data-id=\"df89cc9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"hr_experiences_challenges.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t        <div class=\"hr-experiences-challenges\">\n                            <div class=\"hr-experiences-challenges-item\">\n                    <div class=\"hr-experiences-challenges-item-content\">\n                        <span class=\"hr-label challenge\">Challenges<\/span>\n                        <div class=\"content challenge\">\n                            <p>Before joining HotelRunner Elite, Ontur Hotels faced several key challenges:<\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\">Sustaining revenue growth<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Expanding market and sales channel diversity<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Adapting to fast and frequently changing market conditions<\/li><li style=\"font-weight: 400;\" aria-level=\"1\">Standing out in an increasingly competitive environment<\/li><\/ul>                        <\/div>\n                    <\/div>\n                    <div class=\"hr-experiences-challenges-item-content hr-experiences-challenges-item-solution\">\n                        <span class=\"hr-label solution\">Key Initiatives<\/span>\n                        <div class=\"content solution\">\n                            <p>Through management and organizational awareness initiatives, a predictable, sustainable, and measurable growth framework was established. Decision-making and execution processes were accelerated, enabling greater agility. For the hotel chain, which was struggling to adapt to rapidly changing market dynamics, HotelRunner Elite delivered strategic consulting and project management, revenue-enhancing practices, and data-driven analytical solutions.<\/p><p>\u00a0<\/p><p><b>Key initiatives included:<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Conversion rate optimization<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Rate parity management<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Promotion and campaign execution<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">AI-powered and data-driven pricing strategies<\/span><\/li><\/ul>                        <\/div>\n                    <\/div>\n                <\/div>\n                    <\/div>\n        \t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3c9aa12 elementor-widget elementor-widget-heading\" data-id=\"3c9aa12\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Results<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9acf7d7 elementor-widget elementor-widget-text-editor\" data-id=\"9acf7d7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span style=\"font-weight: 400;\">Banu Arat Timu\u00e7in summarizes the partnership between HotelRunner Elite and Ontur Hotels in three words: Accessible, dynamic, and sincere.<\/span><\/p><p><span style=\"font-weight: 400;\">At a time when competing properties in the region were operating with low occupancy rates, Ontur Hotels achieved up to a fourfold increase in conversion rates, an average 40% growth in online sales volume, and up to a 90% increase in direct bookings. In addition, average daily rates increased by up to 70%. As a result of this partnership, forward bookings rose by as much as 35%.<\/span><\/p><p><span style=\"font-weight: 400;\">Discover a faster, more profitable, and truly differentiated experience with HotelRunner Elite.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"featured_media":0,"template":"","experience_type":[698,703],"class_list":["post-140301","experience","type-experience","status-publish","hentry","experience_type-hotels","experience_type-elite"],"acf":[],"_links":{"self":[{"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/experience\/140301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/experience"}],"about":[{"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/types\/experience"}],"version-history":[{"count":22,"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/experience\/140301\/revisions"}],"predecessor-version":[{"id":142192,"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/experience\/140301\/revisions\/142192"}],"wp:attachment":[{"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/media?parent=140301"}],"wp:term":[{"taxonomy":"experience_type","embeddable":true,"href":"https:\/\/staging-sites.hotelrunner.com\/en\/wp-json\/wp\/v2\/experience_type?post=140301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}